Where to Share Your Business Phone Number to Connect With Potential Clients
So your organization recently partnered with SafeCall for all of your communications and business telephone systems needs, and you want to get the word out on how to contact your offices. Do you have a plan for ensuring all potential and existing clients can find your new office number? Let’s tackle this as if it were an inbound marketing challenge, and explore all of the places you’ll have to ensure your number is listed to ensure the most exposure for your brand.
In-House Listings for Your Business Phone Number
Let’s start within your business’s four walls and determine which materials and platforms will be used as vehicles to distribute your organization’s contact information.
Internal Digital Platforms
In today’s professional world, your organization’s website and email act as direct points of contact for customers to engage with your brand, making these the first places where your contact information should be updated. Staff listings, departmental contacts, main office and satellite offices, all of these should have updated listings on your website once you’ve transitioned to your new cloud based phone system and your extensions have gone live. An internal memo should be sent out to ensure all personnel update their email and text signatures to include new contact information. If your organization maintains mailing and distribution lists, or distributes any digital publications such as a newsletter, these lists and publications should be tools used to distribute updated contact information for your organization as well.
Your Business In Print
Any printed brochures, business cards, letterhead, paper stock, stationery, and other printed advertising materials your business might utilize should be updated as soon as it is feasible to do so. If your organization produces any sort of publication, such as a magazine or newsletter, which is distributed physically, this can also be a great tool for getting the word out on your updated business contact information.
Your Inbound Marketing Channels
Beyond your four walls, your organization lives and breathes across the internet. And since your phone number is a component of one of the most important search engine ranking factors for websites - your NAP information - it’s critical that it’s correct not only on your website but throughout your online listings across the internet as well.Getting the word out might mean more than picking up your new NEC office phone system headset and making a few calls, but it’s not impossible as long as you know where to look.
Search Engine Listings are free to claim and easy to maintain. Maintaining your Google business listing if you have multiple office locations might take a little more effort, so take the time to research how to manage your listings for multiple sites.
Business Directory Listings will require you to check on a number of websites, depending upon the industry you operate within.
Social Media and Review Sites often allow you to claim your page for free, and allow you to update your contact information once you’ve claimed ownership.
Advertisements will be something you likely need to check across both digital and print media outlets.
Make Sure Your Clients Always Know When You’re On the Line
Maybe you haven’t contacted SafeCall’s team of professionals to explore our cloud based business telephone systems. We think that it’s time that you do. Bring your organization’s communications infrastructure into the cloud, and then use our guide to get the word out to your clients about your new phone number, to ensure that they always know it’s you calling.