Enabling Your Main Business Number to Send and Receive Text Messages
One of the most effective business strategies that you can adopt is to conduct business in a way that most effectively connects with your customer base. By this, we mean to advertise where they are looking, show them the types of information they are searching for, and communicate with them in the places where they are listening. This is where integrating your existing IT systems into a cloud-based phone system comes in handy, as it provides a high level of flexibility in how you communicate with your customers. One method that we suggest at SafeCall is integrating SMS into your cloud-based business phone system - that is, the ability to send and receive text messages on your main business line and individual business lines. In this blog, we’re going to explore the benefits of adding SMS onto your business phone line.
Texts Are A Preferred Method of Communication
Have you ever called a potential client, only to be sent immediately to voicemail? Even a client who might have a long-standing relationship with you or one who has requested information from you and is likely expecting your call? Chances are, regardless of the device you’re calling your client from, you’re likely dialing their cell phone. And while it’s primary use should be to make and take calls, the most used feature on smartphones is actually SMS messaging, or texting. So, adding the ability to send and receive texts from your business line provides you with a channel your clients are more likely to see and interact back with.
Remain Secure, Remain Compliant
One of the dangers of allowing your employees to utilize their personal devices in a business setting is that inevitably they will conduct business across their personal line, which isn’t as secure or compliant as your organization’s internal phone system or email. Cloud-based systems allow your employees to safely, securely, and within compliance guidelines, text from their own devices across the company’s secure network, and subsequently keep a record of all communications, as per the same regulations. This limits company liability and exposure and provides the necessary records in the event of audits and other regulatory oversight measures. And in the event that an employee leaves the company, using the text system integrated with the cloud-based telephone system means that the client relationship and touchpoints remain intact on your internal servers, rather than walking out the door on a former employee's personal device.
Guaranteed, Easy Access Around the Clock
Business communications are increasingly expected to take place around the clock and at the convenience of the client. While you might not want to be present and texting back and forth with customers 24/7, a cloud-based telephone system can be set up with an AI-driven automated chat agent to handle easy inquiries during off hours, or set to ping you when a client has a need, providing you with the ability to choose to interact with the text from anywhere and any device. By increasing the accessibility for service, you’re creating an increased level of customer satisfaction.
Business Growth Through Increased Lead Generation
By adding texting, you’re allowing potential clients another comfortable and accessible mode through which to reach your team. You’re also creating a fast and easy way to reach a large number of clients at once that seems to them organic and personal. With reminders and automation in place, you can actually set your system to text and follow up with clients after a sale, at the time of renewal, and other benchmark milestones throughout the customer journey, creating an increased sense of value for the customer and efficiency for your team.
SafeCall Provides Charlotte Businesses With Cloud-Based Telephone Solutions
Charlotte is one of the busiest and most competitive economic landscapes in the United States, and it takes a business operating on all cylinders to effectively outpace the competition. When it comes to business phone services in Charlotte, few companies can compete with the services at SafeCall. Our cloud-based business phone systems provide an unmatched degree of flexibility and versatility. To learn how to add text messaging amongst other services to your business line, call our team of professionals to explore our various business solutions.